Equifax's slow response in notifying its EU data subjects under the imminent EU GDPR might have proven even more disastrous for the company, as forseen regulatory fines in the future under the regulation, with its global reach, will not continue to be a mere slap on the wrist. Data Protection fines will now be on par with that of unfair competition, not mentioning the massive reputational damage and potential loss of customers and future business.
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